2 Data Automation Tools We Use To Increase 8×8’s Conversion by 47%

How much time do you usually spend collecting and consolidating data into a report? We’d bet it takes you hours. And no wonder, as you have to manually pull different types of data from many sources. Don’t forget the fun that follows after: consolidating the data into something your clients can understand. Reporting requires a […]

Google PMax Replaces Smart Shopping and Local, Is It Better?

Google’s PMax (performance max) is replacing Smart Shopping and Local Campaign soon. Auto-updates have begun in July 2022 and are going to be completed this September 2022. This is in line with Google’s attempt to use more automation and machine learning. The move follows the recent sunsetting of ETA (expanded text ads) and GA 3 […]